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With over one billion international users Facebook is a dynamic platform to get exposure for your product and services. To that end, we’ve expanded our staff so that we can
It may seem ironic that SEO terms can be considered in any shape or fashion as an endearment. I know, I know, SEO people tend towards geek speak and it
For many people, SEO (Search Engine Optimization) is one of those terms we hear all over the place, but we’re not quite sure what it means. Something to do with
Local businesses that wish to develop a strong web presence understand the importance of having a fully developed Google Places listing. What you may not know is that Google recently
Speaking from experience, being a self-published author is challenging. Writing a book takes a lot of time and creative energy. Then there are so many other details that need to
It’s only one, tiny, insignificant button. So how come it’s changed so much in such little time? Google+1 has recently come out of nowhere and it’s slowly changing the fabric
Move over Internet Explorer — it’s time for the new and improved Google Chrome Plus! As you probably know, Google Chrome has been attracting users from the established browsers because
Being a business owner is stressful enough without worrying about your website being hacked. Hackers exist to cause trouble. If you or someone you know has ever had their website
Your logo is an integral part of your branding and marketing. If you have a poorly designed logo, customers simply won’t remember your brand. A well-designed logo, however, is both
Having great data is crucial for building a successful website. That said, a new website may not really want to pay for data in the beginning. What are some of
Having a good relationship with your virtual assistant can be such a huge source of relief. Tasks that you no longer want to take care of yourself can simply be
Social media is today’s newest and potentially most powerful branding tool. Entire brands like Wine Library and “$#*! My Dad Says,” both multi-million dollar businesses, have been built entirely on
Running a socially responsible and ethical company isn’t just the “right” thing to do – it’s often the best thing for your business. By creating a company that stands for
Learning Twitter can be a bit intimidating at first. The community speaks their own lingo and interacts in a way that’s completely different than Facebook or email. How can you
You’ve probably heard the horror stories: A beginning internet business owner decides to try AdWords and inadvertently spends thousands of dollars with no return. These horror stories happen because business
Twitter is a relatively new social media, yet it’s already becoming increasingly important in today’s business landscape to have a well thought-out Twitter strategy. Why is a Twitter strategy so
Business owners facing a PR crisis often wait until the last possible moment before dealing with the issue. Unfortunately, this can cause the business immeasurable amounts of damage – damage
Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars That Engage Customers and Ignite Your Business is a must-have read for everybody writing for a living. People might
Is social media still something you can’t get your head around? If you are a solopreneur running a small business and would like to incorporate social media into your marketing
Webmasters often create websites using just their own sense of what users will want, and end up creating something that just isn’t very intuitive to use. On the other hand,
Conducting a webinar can be one of many steps toward bringing potential clients into your product funnel, in fact it can be one of the first steps. Like information products, blogs, YouTube videos, and the vast array of other online tools you use, webinars can be an added component of a successful Internet marketing business that can take your business to the next level.
In order to have a successful webinar you must first establish a purpose for your webinar. Is it to teach, train, inform, excite, impress, market or a combination of these aspects? Do you know exactly the products or services you wish to promote through a webinar? Do you have a clear idea of what to talk about during the webinar?
You’ve worked hard on getting your autoresponder system set up. You’ve crafted wonderful emails to go out to your list on certain days depending up the time of sign up. You’ve built your list and now you are sitting there wondering what now. Why isn’t anyone opening the emails? When they do open them why aren’t they clicking on anything? There could be many issues to consider. Below are a few thoughts that may get your subscribers to read and take action on your email.
Probably one of those more tedious tasks in your Internet marketing business, aside from bookkeeping, is remembering to measure the results from each campaign you send out. Tedious or no, it is very important to your success. Don’t just measure the results by looking at orders in your PayPal account but look at the metrics provided by your email list server, and if you ran a pay per click (PPC) campaign, look at the metrics of that too.
You’ve poured your heart and soul into building a fantastic website. You’ve crafted compelling content, designed stunning visuals, and meticulously selected products. But is your website truly reaching its full
Are you looking for ways to increase the number of visitors coming to your website? If so, you’re not alone. Thousands of businesses are fighting hard to see their websites
In today’s interconnected world, it has become necessary for businesses of all sizes to have a presence on social media. An online presence lets you connect with current and potential
Crafting and executing an effective digital marketing campaign can be intimidating because so many acronyms are involved. Don’t worry, though. We’re here to break it down for you. In
In today’s digital age, a solid online presence is essential for every business, brand, and content creator. As more people shift online to buy products or services and consume content
For any business, whether it be a large corporation or something small and local, online search results are a factor when it comes to determining how well your business does.
There are many things you can do to get more traffic to your door. One of the things that are surprising is that many local physical businesses don’t have, or
Tired of wasting money on print ads, billboards, flyers, and more? Save money, and let our expert, Cheryl Henderson-Khalid, show you how to use SEO to gain more customers. SEO
Facebook marketing is incredibly popular today and for good reason. With over 800 million users, there is good chance your audience is on there. Despite the stock market reaction to
Will You Be Among The Banned? Perhaps you have heard of the growing concern about sites soon to be banned by Google over spam issues. Thankfully, there is help for
This April save 50% off on any new SEO campaigns launched between now and April 30th! It doesn’t get any better than this. Call us now to get started. You
If you have never purchased an SEO Services with us, this promotion applies to you! Through the month of May 2013, we are offering a massive promotion for newbies who have
For many people, SEO (Search Engine Optimization) is one of those terms we hear all over the place, but we’re not quite sure what it means. Something to do with
Are you looking for ways to increase the number of visitors coming to your website? If so, you’re not alone. Thousands of businesses are fighting hard to see their websites
In today’s interconnected world, it has become necessary for businesses of all sizes to have a presence on social media. An online presence lets you connect with current and potential
There is no denying that in running a business, content is king. Content drives more traffic to a website, generates leads, and builds your brand. So, if you want your
Crafting and executing an effective digital marketing campaign can be intimidating because so many acronyms are involved. Don’t worry, though. We’re here to break it down for you. In
In today’s digital age, a solid online presence is essential for every business, brand, and content creator. As more people shift online to buy products or services and consume content
One of the most significant strategic approaches for businesses today is digital marketing. Since many consumers like to be as informed as possible about their choices, many people use the
If you know anything about digital marketing, you are probably already familiar with search engine optimization. SEO is one of the most powerful tools for businesses, as most consumers use
You have a small to mid-sized business, and you are looking to grow. How do you do that? Two words – Community Marketing. Do you have your business information online
Developing the online presence of a company comes from many different avenues. Some companies may use keywords for potential customers to find them. While others may use advertising to bring
We all want to be self-sufficient, but there comes a time when we have to admit that we need outside help. For businesses when we have that realization it’s time
If you are struggling with coming up with content for your marketing, then look no further! Your reviews can be a source of inspiration. Using your reviews as marketing content
An optimized website means that it is structured, coded, designed, and has content published in a way that will allow Google to rank it. Why is this important? Well, if
So you are a new business gone online, or you are a business that has decided to step up your marketing campaign by having a new website built, and you
You do your best to give your customers great service, but does everyone else know that? Keeping up your business’ good reputation online is just as important as its credibility
On-the-go mobile users who are near you and who are searching for a product or service on Google at this very moment should find your business. But are they?
Sixty-three percent of local businesses said they were going to invest in a mobile-friendly website in 2017. Why? Because 80% of internet users browse on their smartphones. If your site
Are you getting a return on investment (ROI) on your search engine optimization (SEO) campaigns? You’re not alone if you’re not sure how to answer that question. Indeed, 40% of
This is a frequently asked question. It depends on what you are looking to accomplish and the strategy that you have put together. Are you looking for short-term results or
Do you have a set rule for marketing budget allotment? Or do you just place funds in marketing whatever is left after all of the projected business expenses for the
Digital advertising has been proven to be an effective tactic to increase your business’s visibility, traffic and sales. And there are many different digital advertising pricing models to choose from.
Many businesses seem not to be taking advantage of online word-of-mouth marketing. In fact, some businesses don’t understand how it can be leveraged so that they can take advantage of
Over 2 billion people in the world are connected through social media, with 20% of the world’s internet users having an active Twitter account. Twitter is a great platform to
Do you recognize any of the following signs? 1. You’re not visible on search engines and if you are visible, no one clicks to visit your website. 2. If visitors
Any smart online digital marketer will tell you that your website is the most important aspect of any successful online business. And any successful website covers every angle when it
With over one billion international users Facebook is a dynamic platform to get exposure for your product and services. To that end, we’ve expanded our staff so that we can
This is the finale in the Facebook Ad series. Today’s discussion will be on timing your advertising so that you can get the most out of your advertising dollar. Choose
Another thing to keep in mind when you’re placing Facebook Ads is to keep an eye on your CTR position as well as when to use the CPC and CPM
Today we will explore the first two tips on creating a successful Facebook ad. These two tips are: Target Your Advertisements Create Facebook Compliant Advertisements Target Your Advertisements You want
There are six great tips to help the newbie (and not so new) to get started in running your first campaign on Facebook. You’ll find many of these tips to
With Facebook, their advertising channels are based on DISPLAY rather than per SEARCH . What this means is that instead of users having to enter in specific search terms or
Gone are the day of spending countless, exhausting hours setting up carefully constructed pay per click marketing only to discover that all of your ads were pulled without notice, and
Setting up your website is something you can do on your own today, and you can make a website that looks really pretty. A pretty website is not going to
Imagine this: you’re the go-to specialist among homeowners who need your help. Your business is the one they trust and will recommend to their family and friends. All these things,
Avoid these content marketing mistakes People use the Internet as a problem solver, as entertainment and to find information. Content is the perfect way to provide this to your target
Many people will tell you that search engine optimization SEO has changed dramatically over the years. They’re talking about Pandas and Penguins…it’s a little hard to keep up, isn’t it? The
Through Digital Marketing, Plumbers Can Be More Visible to Potential Customers You may be the best plumber in your town or city, but if you don’t market your services online, you’ll
Social media has become critical for every modern business. Many companies assume that once they have their accounts set up, they just have to post once in a while, and
Philadelphia companies are in a competitive market for their customers’ dollars, and the top companies understand the importance that being seen on the Internet can have on their bottom line.
Develop a Digital Marketing Plan to Reach More Potential Patients and Grow Your Business For optometrists in the US, the biggest challenge for their practice is not the lack of
Facebook marketing is incredibly popular today and for good reason. With over 800 million users, there is good chance your audience is on there. Despite the stock market reaction to
It’s Clear—You Need Online Marketing to be More Visible to Potential Patients A huge majority of the American population rely on optometrists for primary eye care. In fact, of 104
A website is highly important for businesses to convert leads into sales. When optimized properly, it can continuously direct leads into your site and help you increase your revenues. As
Links are the highway through the internet. Links and link building is the only way to find yourself attaining those coveted Google search engine rankings. Using spam to buy hundreds
Is social media working for you? Many businesses may have heard and followed advices like “get on the social media platform” or “start tweeting for better sales”, but have yet
Online Marketing will let you Reach More Customers who Need your Services Did you know that the demand for plumbers in the United States is strong? In fact, according to
A Website Audit gives you the opportunity to discover issues within your website that could profoundly impact the marketing campaign in a negative way. We need to understand the potential
How to Increase Conversions on Your Law Firm Website There are literally hundreds of thousands of websites of lawyers and law firms trying to get the interest of potential clients.
Plan an Online Marketing Campaign Today and Attract More Potential Patients for Your Obstetrics and Gynecology Practice Why do women seek the help of an OB/GYN? For some women, it
I suppose the reason this is big news would be that once someone starts working at Google – they don’t usually leave anytime soon. Working at Google is a coveted
Panda Rolling Out Slow Google has launched Panda 4.2 and now we have some questions creeping up. Google has gone ahead and, thankfully, answered some of these questions. One of
After you have created your coaching products, and purchased or created your tools, your marketing strategy is the final push toward creating momentum and great success in your coaching career.
Whatever business you may be in right now, you know that, aside from delivering only the best products and services to your customers, marketing your brand online through local SEO
Businesses live and die on their reputation. If no one knows about your business or knows it only because of the bad press related to the brand name, then you’re
Any company that wants success online should understand that search engine optimization is important. After all, if a website does not rank well on search engines, it becomes difficult for
If you are among those who try to push their brands with social media, you probably know that gaining active followers on Twitter and Facebook is much more difficult than
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