No doubt we have been living with the times where we are experiencing the enormous rise of online eCommerce business. Can you think of an exceptional marketing strategy that works for your business? If you think you are already doing that. There is a lot more to...
Whether you’ve just found out that your company has had an unfortunate information leak or you want to prepare, knowing what to do when it happens is crucial. As a small business owner, you can’t pretend like data theft and unintentional (or purposeful)...
Website optimization is something that most business owners overlook and it can cost you money by losing customers who click off your website or landing pages. Optimization of your website should include everything from testing different headlines, testing different...
Your website acts as your business’ online storefront. If your website is eye-catching and piques the interest of your visitors, the higher your chances are of converting those visitors into actual customers. Case in point: 94 percent of web users claim that design is...
As technology has evolved over the years, so have marketing efforts. In the past, handing out flyers or playing a catchy radio jingle was the norm. In today’s digital world, however, online marketing is where it’s at—and one of the best ways to market small businesses...
Every end of the year, online marketing experts make bold predictions as to what the future of SEO and other marketing strategies will be in the coming year, and for the year 2015, professionals forecast a rise on mobile usage and content-driven marketing, which are...
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