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The Benefits of StumbleUpon

Despite the fact that most internet marketers are fully aware of the value of social media to their marketing strategy, very few make proper use of StumbleUpon. This is for various reasons, including the fact that many see StumbleUpon as just a simple social bookmarking site where all they have to do is share their […]

What Local Businesses Should Know about the New Google Plus Local

Local businesses that wish to develop a strong web presence understand the importance of having a fully developed Google Places listing.  What you may not know is that Google recently completely changed the face of Google Places.  As a matter of fact, it is no longer Google Places.  It is now Google Plus Local – […]

Three Time-Saving Services for Authors

Speaking from experience, being a self-published author is challenging. Writing a book takes a lot of  time and creative energy. Then there are so many other details that need to be handled  — editors, illustrators, proofreaders, someone to format the book according to the publishing specs and let’s not forget book promotion, websites, social media […]

Google+1 Helps You Reach Your Target

It’s only one, tiny, insignificant button. So how come it’s changed so much in such little time? Google+1 has recently come out of nowhere and it’s slowly changing the fabric of the marketing world. What is Google+1? Google+1 is Google’s newest revolutionary experiment. They’ve been working on it for quite some time now. It’s a […]

6 Ways to a Secure Website that Makes the Hackers Cry for Momma

Being a business owner is stressful enough without worrying about your website being hacked. Hackers exist to cause trouble. If you or someone you know has ever had their website hacked, then you know exactly how much trouble they can cause. Hackers hurt everyone, but especially small business owners. Small business owners lose time and […]

What's in a Logo – How to Design a Memorable Logo

Your logo is an integral part of your branding and marketing. If you have a poorly designed logo, customers simply won’t remember your brand. A well-designed logo, however, is both memorable and conveys the right emotions to future customers. How do you design a memorable logo? Follow these tips. Consider Scale and Different Mediums The […]

Easy-to-Use and Free Web Analytics Tools

Having great data is crucial for building a successful website. That said, a new website may not really want to pay for data in the beginning. What are some of the best easy-to-use and free web analytics tools? General Analytics There are three primary analytics platforms that provide a full spectrum of data including referral […]

Top Tips to Make the Relationship with Your Virtual Assistant a Lasting One

Having a good relationship with your virtual assistant can be such a huge source of relief. Tasks that you no longer want to take care of yourself can simply be handed off with confidence that they’ll get done the way you want them done. How do you make your relationship with your VA one that […]

Smart Ways of Building Your Brand with Social Media

Social media is today’s newest and potentially most powerful branding tool. Entire brands like Wine Library and “$#*! My Dad Says,” both multi-million dollar businesses, have been built entirely on social media branding. How can you use smart brand-building techniques to improve your brand with social media? Here’s how. Define Your Brand First Before you […]

Social Responsibility and Ethics

Running a socially responsible and ethical company isn’t just the “right” thing to do – it’s often the best thing for your business. By creating a company that stands for ethical values, you show people integrity and empathy, characteristics that many seek in the people they do business with. Why is social responsibility and ethics […]