by Cheryl | Apr 21, 2011 | Business Tips
Is social media still something you can’t get your head around? If you are a solopreneur running a small business and would like to incorporate social media into your marketing plan, but don’t know how to start, The Zen of Social Media Marketing is a great...
by Cheryl | Apr 19, 2011 | Business Tips
Webmasters often create websites using just their own sense of what users will want, and end up creating something that just isn’t very intuitive to use. On the other hand, webmasters who take the time to really optimize their websites for better user experience...
by Cheryl | Feb 18, 2011 | Productivity
There is no doubt that list segmentation leads to more sales. The reason segmentation helps up your sales is because it makes clients feel heard, and it makes your marketing job so much easier by creating smaller more targeted lists. List segmentation means that you...
by Cheryl | Sep 15, 2010 | Article Marketing, Articles, Writing
Now that you have a few articles under your belt and have a handle on basic techniques for promoting them, it’s time to take a step up and tackle some advanced skills. These activities will take your article marketing efforts to a whole new level: 1. Approach...
by Cheryl | Sep 8, 2010 | Article Marketing, Writing
When developing your article marketing campaign – or any marketing campaign for that matter – it’s a good idea to track your results to analyze what’s working and what’s not. Figuring out where you’re getting the biggest bang for your buck...
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