What are the Best Social Media Channels For Your Business?

Gone are the days when businesses could rely solely on traditional marketing methods like print, TV, and radio advertising to reach customers. Nowadays, having a presence on social media is an essential part of any successful business strategy. But knowing which channels to use — and how to make them work for your company — […]
Facebook Groups: Getting Intimate with Your Fans
Facebook Groups as VIP Rooms The magic of Facebook is that you can connect with people from around the world. For a growing business this is a gold mine of customers and potential consumers. But an individual doesn’t want to be another number on your number of “likes.” It is simply not enough to have […]
New! Facebook Services
With over one billion international users Facebook is a dynamic platform to get exposure for your product and services. To that end, we’ve expanded our staff so that we can offer business owners a complete system for Facebook setup and growth program. So, what have we come up with so far? Facebook Services It’s hard […]
Facebook Ads: It's All in the Timing
This is the finale in the Facebook Ad series. Today’s discussion will be on timing your advertising so that you can get the most out of your advertising dollar. Choose The Appropriate Time To Run Your Ads You can choose to run your advertisements continuously throughout the day or based on specific start and end […]
Use Your Facebook CTR, CPM and CPC Wisely
Another thing to keep in mind when you’re placing Facebook Ads is to keep an eye on your CTR position as well as when to use the CPC and CPM functions. Enjoy tips three and four in our six-tip series: Keep an Eye on Your CTR “CTR” stands for Click Through Rate and you want […]
Targeting Your Facebook Ads for Success
Today we will explore the first two tips on creating a successful Facebook ad. These two tips are: Target Your Advertisements Create Facebook Compliant Advertisements Target Your Advertisements You want your entire advertisement to be heavily targeted towards your average customer. This includes any images that are featured within your ads as well as the […]
6 Tips to Help You Get Started with Facebook Ads
There are six great tips to help the newbie (and not so new) to get started in running your first campaign on Facebook. You’ll find many of these tips to be just basic common sense, but many marketers forget to implement them in their campaigns. So, here are the top six tips to help you […]
How Facebook Advertising Works
With Facebook, their advertising channels are based on DISPLAY rather than per SEARCH . What this means is that instead of users having to enter in specific search terms or keywords, your advertisements will be trigger to appear based on the page content that the user is reading. Another factor that plays a part in […]
The New Pay-Per-Click Strategy
Gone are the day of spending countless, exhausting hours setting up carefully constructed pay per click marketing only to discover that all of your ads were pulled without notice, and apparently without reason. PPC (pay per click) marketing is a high speed strategy for getting your advertisements in front of your targeted market quickly, however […]