9 Tips for Serious Brand Optimization for Businesses
Having a brand is beyond having a name, term, sign, symbol or design, or a combination of these to identify products and services and to differentiate them from others. Having a brand means having a set of values or associations that your target customers make with your company, products and services. First question: What set […]
Gain the Competitive Edge
With the wide-range of local review sites now available, most consumers with internet access will check the online reviews of a company before deciding to visit an establishment or purchase goods and services. This has, in turn, made many industries more competitive than ever. Businesses that are looking to find a certain level of success […]
How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business
Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars That Engage Customers and Ignite Your Business is a must-have read for everybody writing for a living. People might think that what’s important is the look and layout of a website. What they might not realize is the importance of content. If you write […]
What Are Joint Venture Giveaways
Customers are the reason that you stay in business. Getting a lead on your target market is not always an easy process. Building a list takes time and effort. One highly effective way to build your list is to take part in joint venture giveaways. Sounds Good But What Is It? The name makes it […]