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One Thing Businesses Can Do to Test Their Reputation
You have a small to mid-sized business, and you are looking to grow. How do you do that? Two words - Community Marketing. Do you have your business information online already? That’s a great start. But it may not be enough to give your business that push,...
The What and Why Citations Are Important
Developing the online presence of a company comes from many different avenues. Some companies may use keywords for potential customers to find them. While others may use advertising to bring them into the company’s website. Some may even rely on the citations...
The Difference Between Organic and Local SEO
For any business, whether it be a large corporation or something small and local, online search results are a factor when it comes to determining how well your business does. There are about 3.5 billion searches done daily on Google. That’s 3.5 billion searches! And...
Three Things You Should Consider When Hiring a Consultant
We all want to be self-sufficient, but there comes a time when we have to admit that we need outside help. For businesses when we have that realization it's time to call in a consultant. The thought of hiring a consultant gives many managers the heebee jeebees. Why?...
Fix, Protect, and Build Your Brand Equity with Online Reputation Services
Online Reputation Services will rescue you from damaging content on the Internet Do you Google yourself or your business and see negative content about you on the first page of the search results? It could be a negative review about your service, negative content on...
How to Drive More Foot Traffic to Your Local Business with an Online Presence
There are many things you can do to get more traffic to your door. One of the things that are surprising is that many local physical businesses don’t have, or don’t think they need local SEO, such as getting listed on major local business listings. Not having some...
Why a Website Audit is Necessary
There are many things you can do to get more traffic to your door. One of the things that are surprising is that many local physical businesses don’t have, or don’t think they need local SEO, such as getting listed on major local business listings. Not having some...
Stop Wasting Money on Traditional Advertising and Start Gaining More Customers!
Tired of wasting money on print ads, billboards, flyers, and more? Save money, and let our expert, Cheryl Henderson-Khalid, show you how to use SEO to gain more customers. SEO stands for Search Engine Optimization and is a powerful resource for expanding your...
BrightLocal Report: Ask and You Shall Receive Reviews
Do you have customer reviews for your business? Based on a report by BrightLocal, getting reviews from your customers can be as simple as asking them. Here are some of the report’s key findings: 1) 7 out of 10 consumers will leave an online review if they’re asked to....
Bounce Rate is a Way to Measure the Success of Your Website
Bounce Rate is a way to measure the success of your website. The ‘rate’ is the percentage of visitors who come to your site and then immediately leave (‘bounce’) instead of sticking around to view other pages. Imagine having a storefront and measuring the number of...