by Cheryl | May 17, 2011 | Business Tips
Social media is today’s newest and potentially most powerful branding tool. Entire brands like Wine Library and “$#*! My Dad Says,” both multi-million dollar businesses, have been built entirely on social media branding. How can you use smart...
by Cheryl | May 12, 2011 | Business Tips
Running a socially responsible and ethical company isn’t just the “right” thing to do – it’s often the best thing for your business. By creating a company that stands for ethical values, you show people integrity and empathy,...
by Cheryl | May 10, 2011 | Business Tips
Learning Twitter can be a bit intimidating at first. The community speaks their own lingo and interacts in a way that’s completely different than Facebook or email. How can you get “Twitter savvy,” so you can jump in feet first without making...
by Cheryl | May 5, 2011 | Business Tips
You’ve probably heard the horror stories: A beginning internet business owner decides to try AdWords and inadvertently spends thousands of dollars with no return. These horror stories happen because business owners aren’t careful and just haven’t...
by Cheryl | May 3, 2011 | Business Tips
Twitter is a relatively new social media, yet it’s already becoming increasingly important in today’s business landscape to have a well thought-out Twitter strategy. Why is a Twitter strategy so important? Can’t you just skip Twitter and do okay...
by Cheryl | Apr 28, 2011 | Business Tips
Business owners facing a PR crisis often wait until the last possible moment before dealing with the issue. Unfortunately, this can cause the business immeasurable amounts of damage – damage that’s hard to measure, sometimes even years down the line. The...
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